Your Tracker Is Lying!

Trackers lie! Not on purpose, so don’t go on complaining to customer service. Hear me out. Your tracker is just one step in several redirects. Whenever one redirect drops (and the information doesn’t go through), one side still has it accounted for. Any tracker is really  more like 95% accurate, not 100% accurate. In some unfortunate…

General Thoughts on Investing

So you made some money, great! Now comes the tough part though: not losing it! What should we do with all our hard earned $$ so we keep them and maybe even make more and/or generate some “passive income”. What seems like a simple question actually turns out to be tricky. What follows is my personal…

My First Profitable Campaign – $100/day Case Study

One of the most valuable things when starting out is an example of “how to”. In this article I will walk you through my first profitable campaign, and add what I would do differently now with more experience and knowledge. I had been trying quite a few app installs on mobile display traffic on Decisive,…

8 Tips To Speed Up Your Landers

No matter the purpose, having a website that is quick to load is always good. If you are buying mobile traffic however, it’s not only good, it’s vital. Your campaigns will never reach their real potential without a quick loading landing page and quick redirects. Here are my 8 tips to improve your landing page…

Thinking, Fast and Slow

Usually I would recommend getting familiar with speed-reading and scanning the table of content before starting to make sure to not read sections that are unnecessary for you. However, there are books that you want to read slowly, where you want to make notes, study the material intensively, think rigorously about what you’ve just learned and…

Why Blogging?

As mentioned in my bio, I was blogging for many years. After finishing my studies in 2009, I travelled the world for two years and used my blog to document my Poker career as well as my life experiences. Sometimes I even posted quality content for my readers! Back then Snapchat and the likes did…

How To Setup Amazon S3 + CloudFront + Route53

If you are just starting out, and in many cases even when you are buying a decent amount of traffic, Amazon Web Services offers a great solution when it comes to cost for performance. S3 is cheap and scalable cloud storage that can be used for website hosting. CloudFront is a global Content Delivery Network…

Tools and Resources

This is a list of tools, networks and other resources we use here at Adefy. There are more out there that do the same but we will only recommend those that have served us well. This list will be updated over time, so check it once in a while to see any new recommendations that…

Getting Started

The easiest way to dive into performance marketing is to become an affiliate. As an affiliate, you promote other people’s products or services and earn a commission when the lead you generated takes a certain action (submits an email, installs an app, subscribes, buys, etc.). That’s the performance part. By being an affiliate, you don’t…